INSIGHTS
Videos you can create for your e-commerce
Discover the different videos you can create with a video-commerce platform for your sales and marketing strategy In this blog post, we explore the different types of videos you can create for your e-commerce websites using a video-commerce platform. These include product videos, how-to videos, testimonial videos, brand videos, live videos, explainer videos, and behind-the-scenes …
How video can boost your online sales
An introduction to how video can help you boost your online sales and grow your business Video is a powerful tool for boosting your online sales. It can help you connect with customers, increase conversions and grow your business. But what exactly is video-commerce? And how does it work? Video-commerce is the use of video …
Shoppable Video, what it is and its benefits
Discover how Shoppable Videos can change your mundane website into an interactive and engaging shopping experience Shoppable videos are an innovative way of combining entertainment and e-commerce. They are a relatively new concept that is gaining popularity among businesses due to their potential to boost sales. Shoppable videos are essentially videos that have clickable elements …
Live Shopping vs. traditional e-commerce
See which option is best for your business with this guide comparing Live Shopping vs. traditional e-commerce In recent years, there has been a rise in the popularity of live shopping, a form of e-commerce that blends live video streaming with online shopping. This new form of online shopping has gained significant momentum in markets …
How to create a shoppable video
Discover how to create shoppable videos and promote your products to sell more As businesses continue to navigate the ever-changing landscape of e-commerce, finding innovative ways to reach customers and boost sales is essential. One strategy that has gained popularity in recent years is the use of shoppable videos. By allowing viewers to click on …
The Advantages of Live Shopping
The advantages of Live Shopping for Brands and Consumers Brands and consumers will benefit from live shopping and video commerce. This article summarises the main advantages of live shopping for brands and consumers, don’t miss out on this innovative way to create closer bonds through video commerce. It may seem overwhelming initially, but with the …
Capture your audience’s attention with Live Shopping
Learn 5 tips to use Live Shopping as a tool to attract users to your website and increase sales Live shopping has taken the world of e-commerce by storm. By leveraging the power of live streaming and social media, brands can showcase their products in real-time and create a sense of urgency among their audience, …
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Live shopping, the future of e-commerce
Join the video revolution with live shopping, shoppable videos and personal shopper meetings Live shopping is revolutionising the way people shop online. It allows consumers to get a better online shopping experience and provides companies with a new form to increase sales. Video is the most consumed content online in the last few years. It …
How to use the teleprompter in a live-stream video
Live stream videos can be quite long, so you might be thinking, “Do I have to remember everything I want to say?”. Of course not! The solution is to create a script and use a teleprompter as they do on live shows on TV. This is an easy way to follow the script and not …
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Shoppable videos in your marketing strategy
Shoppable videos are a type of video format that allows customers to interact and shop from them without having to follow a link. Brands can benefit from this as a tool to showcase their products with movement as well as engage with the customers and give them a better online shopping experience overall. The idea …
How to edit a video post in less than 10 minutes
When you have the right tools, editing a video can be a quick task. Content in video captures way more attention than on camera, therefore, companies will have to start producing video content on a daily basis. While image and text editing has been the primary task of content producers, the transition to incorporate video …
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