SHOPPABLE VIDEOS

TRANSFORM YOUR VIDEOS INTO POWERFUL POINTS OF SALE FOREVER BY MAKING THEM SHOPPABLE AND INTERACTIVE.

How to boost attention and interest from customers in your products and sell via shoppable videos.

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Using shoppable videos is good for your website if...

  • You’re able to sell better when you explain your products to your customers one-to-one.
  • You’d like to recycle the effort that goes into generating audiovisual content and enhance the time your customers spend at your website in addition to sales.
  • You’d like to drive the traffic generated by the content you create for your social media accounts to your website.
  • You’re aware of market trends and know that 81% of website traffic in 2021 was video, a figure that continues to grow year after year, and you don’t want to be left behind.
  • You want to improve your website’s SEO with videos of your products.
  • You don’t need to use shoppable videos on your website if…

Using shoppable videos is good for your website if...

  • You’d rather other people exploit the traffic generated by your content.
  • You don’t create content or it isn’t important to you.
  • It doesn’t matter to you whether you stop selling because you don’t give your audiovisual content a second life.
  • Your videos have nothing to do with your products or services.
  • You don’t care that almost 9 out of 10 people claim to have made a purchase decision for a product or service after seeing a brand video.
It’s that simple. You already put a lot of resources into creating audiovisual content, but the traffic generated goes to the platforms hosting it meaning the real impact on your web metrics or your sales is quite low. You can also list links to your products or services on your social media accounts, but it’s not an easy or intuitive way to buy. Our Shoppable Videos solution will quickly and easily help you convert the effort of creating content into traffic and sales for your website.

It’s that simple.

You already put a lot of resources into creating audiovisual content, but the traffic generated goes to the platforms hosting it meaning the real impact on your web metrics or your sales is quite low.

You can also list links to your products or services on your social media accounts, but it’s not an easy or intuitive way to buy.

Our Shoppable Videos solution will quickly and easily help you convert the effort of creating content into traffic and sales for your website.

VIDEO SHOPPING: THE FUTURE OF E-COMMERCE

In teh past, we’d put a lot of effort into generating written content and images in blogs, product descriptions and the SEO for our e-commerce meaning many resources with a slow return and a limited impact on sales.

Video has now become the main way of creating content on the Internet, making it possible to share many key messages to attract and make your audience loyal in just a few minutes.

With Onlive.site video engagement software, you’ll be able to easily create “shoppable” and interactive videos that will help you make your customers loyal and convert your visits into sales.

You’ll now be able to:

  • Easily and intuitively create and reuse videos making them “shoppable” for your customers with our Live Video Engagement Software.
  • Take your e-commerce into the era of Video Shopping with a repository of your audiovisual content which will attract more and longer visits.
  • Include “shoppable” videos in your product data sheets on your e-commerce site with our Live Shopping Software. Make more demonstrative and friendly product presentations for your customers.
  • In short, take your e-commerce into the present and future of online sales, leaving behind those 90’s practices.

You might be wondering…

Do I need a specialist to convert my content into shoppable videos?

No. Onlive.site makes it easy for you. You’ll be able to convert your content into shoppable videos in just a few clicks and in a simple and intuitive environment with hardly any effort.

Can I convert any content into a shoppable video?

You can convert any video into the Video Shopping format as our Live Video Engagement Software solution allows you to recode your videos and bring them to life, making them shoppable and interactive.

What should a good Shoppable Video be like?

We recommend they be short, clear and concise. They should last 2-3 minutes, be of good enough quality (720p), and clearly and concisely show the advantages and benefit of no more than 3 products. The longer and bigger your videos are, the more storage you’ll have to contract meaning it’s better to have a lot of short videos you can link to each product sheet on your e-commerce site.

“With the Shoppable Videos I’ve been able to create through Onlive.site, we’ve been able to double the average visit time and the products with video in their descriptions are selling more than all the others. There’s no doubt about it.  Recycling our social media videos and making them “shoppable” was exactly the right thing to do!”

Lucia F.

Fashion brand Head of e-commerce

“With the Shoppable Videos I’ve been able to create through Onlive.site, we’ve been able to double the average visit time and the products with video in their descriptions are selling more than all the others. There’s no doubt about it.  Recycling our social media videos and making them “shoppable” was exactly the right thing to do!”

Lucia F.

Fashion brand Head of e-commerce

YOU ALREADY HAVE CONTENT: RECYCLE IT!

In the past, most audiovisual content was intended for social media in order to get an audience and gradually attract them to your website. Fantastic platforms with easy ways to create and promote content yet keep your audience captive and your website with barely any traffic.

Now, you can reuse the audiovisual content you create for your social media accounts and make them “shoppable” videos by adding features to them so people can buy the products or services you’re showing and then add them to your website with video shopping capabilities with just one click.

With Onlive.site Video Engagement Software, you’ll be giving your audiovisual content a second life by making them shoppable and interactive and adding surveys and games to your catalog. There are no more excuses for not taking your e-commerce into the present and future of online sales with Video Shopping.

You’ll now be able to:

  • Reuse any of your videos, making them interactive and shoppable. Without any further creativity efforts!
  • Create a repository of Shoppable Videos on your own website with the content you already have available, thereby enhancing the traffic, duration of visits and conversion.
  • Link videos to the product data sheets on your website to improve perceived value and sales.
  • Reuse your Live Video Shopping events too with all of its features so your customers can see them and interact with them anytime.
  • Stop selling on the Internet the 90s way and take your e-commerce into the present and future of online sales with Video Engagement Software.

It’s never been so easy to take that leap into the new way of online selling. No more of those flat webpages that have been around since the 1990s. Your customers want video and we’re not the only ones saying it. According to CISCO, video now accounts for more than 81% of Internet traffic. And with our Live Video Engagement Software, it’s never been easier.

You might be wondering…

Will I have to do twice the work when creating content for social media and my website?

No way. You can recycle your social media content, make it shoppable and host it on your website in just a few minutes. Our Video Engagement Software takes care of it all.

And if you choose to make Live Video Shopping shows, you can broadcast simultaneously on your website and on your social media accounts. So, what do you think about that?

What kind of results can I expect from hosting shoppable videos on my website?

First of all, traffic. No more taking your audience to external platforms or websites: your content, your audience, your traffic.

Secondly, a higher engagement rate which means longer visits to your website.

Finally, better conversion. Content that shows the merits of your service or product will help your customers make their buying decisions. We take care of making it totally easy to buy.

Can I use any video?

You can use any video. Our Live Video Engagement Software solution will help you code your videos and make them shoppable and interactive.

We obviously have to avoid any copyrights issues by only using videos created by you.

How many videos can I add to my website?

You can add as many videos as you wish.

Shoppable Videos is included in the Onlive.Site licence and, when you contract it, you’ll get 5 Gb for your videos. If you need more, you can purchase extra storage at any time.

  • According to the Video Marketing study by Wyzoul, 84% of the people surveyed said they had been convinced to buy a product or service upon seeing a brand video.

NOBODY SELLS BETTER THAN YOU

In the past, many brands committed to resellers or influencers to spread awareness for their products or services among audiences and, thus, earmarked a large portion of their budgets to actions with a greater impact on “likes” than traffic or sales.

Nowadays, more and more brands are relying on team members that know their customers and products first-hand to achieve more friendly, effective and affordable communication.

With Onlive.site Shoppable Videos, you and your team will be able to easily and affordably create up-close demo videos for your products or services. Because at Onlive.site, we know nobody can sell your product better than you and, now, we’re going to help you make it easier.

You’ll now be able to:

  • Easily create videos spreading awareness for your products and services. After all, who knows them better than you? Never before has such an easy action gotten such high returns for your e-commerce.
  • Easily convert the pieces created such as social media content into shoppable videos, thereby enhancing the conversion and engagement with your videos.
  • Create a repository of shoppable videos to spread awareness for your products and services, moving from a flat website to an interactive audiovisual sales environment.
  • Improve time on site and conversion by including Video Shopping on the product data sheets on your e-commerce site.

The possibilities offered by Video Engagement Software with Shoppable Videos are endless. All you have to do is take the time to explain the sales and benefits of your products to the camera just as you would to a customer. The possibilities and results will surprise you!

It’s never been this easy to create, host and bring life to your products as it is with Onlive.site Shoppable Videos. Do you want to try?

You might be wondering…

Nobody on my team has the time or experience to make videos.

Actually, you’re already doing it!

Most brands nowadays make audiovisual content for their social media accounts with help from their team. At Onlive.Site, we’re convinced nobody can better explain the product you sell than you and that’s why we’re absolute fans of those brave brands and people who overcome their shyness and take the leap. Those brands are already getting good results. Are you going to let the consumer trend of video shopping or video sales get away from you?

I suppose I need a huge set and a good camera, don’t I?

It’s really not necessary.

With today’s technology, you can make awesome videos with a mobile phone, computer or a simple video camera that costs less than €90. Look for a place with good lighting and tell the world just how wonderful the products you’re selling are.

YOUR VIDEOS ARE NOW SHOPPABLE AND INTERACTIVE

In the past, your videos were a good communication and awareness resource yet interaction between your videos and your audience was impossible which made it very difficult to convert them into direct sales.

Now, you can bring your videos to life by making them shoppable and interactive by allowing your users to answer surveys and play with your recorded videos and even… allow them to buy directly from the video!

Make your audiovisual content come to life with Onlive.site Shoppable Videos which allow your users to answer surveys that will help you get to know them better and make them feel like they’re a part of your business, generate engagement by inviting them to play with fun quizzes and reward their loyalty with gifts and discounts. Take your videos to the next level and move your e-commerce into the present and future of online sales with Onlive.site Video Engagement Software.

You’ll now be able to:

  • Include surveys on your pre-recorded videos so you can find out what your customers are thinking in real time with live updated information.
  • Add quiz-type games to entertain your audience and reward them for their loyalty all while invigorating your sales with prizes, discounts and promotions.
  • Convert your pre-recorded videos into shoppable pieces, making it easier for your customers to buy and boosting conversion and sales.
  • Bring your audiovisual pieces into the world of Live Video Shopping. It might seem like magic, but it’s just our Video Engagement Software.

A new way to interact and sell through videos is now here and it’s never been so easy to do so as it is with Onlive.site Shoppable Videos. Believe us. It’s time to leave that flat online selling with formats created in the 90s. Now’s the time to sell like your customers want: Through videos, easily and entertainingly.

And we’re here to help you make it super easy and accessible. Interested?

You might be wondering…

How can I get updated information from surveys?

It’s quite easy. Your videos will come to life; they’ll be alive.

Every time a user views and interacts with one of your videos, that video will be born again. And it’ll be able to collect all the information your customer shares with you via surveys, games and purchases. It might seem like magic; but, it’s just Onlive.site :).