As the holidays approach, it is no secret that customers will be ready to spend big on gifts and more gifts. While most companies do see an increase in sales during this time, many miss out on the true potential this season provides to drive brand growth and awareness. Discounts, sales, and other gimmicks can provide...

Before the pandemic, no one could deny how brick-and-mortar retail was a big part of revenue. But Covid-19 turned the world upside down and everyone found themselves at home for months on end. While online shopping has always been popular, it lacked the interaction and personal touch of browsing in a store. Now, live...

Within a very short time, e-commerce had to evolve by leaps and bounds. More and more people are buying online, and in order not to be left behind, many businesses have decided to take this step.

Live Streaming Shopping is an online marketing strategy that allows brands, shops and companies to showcase their products through live broadcasting. These broadcasts aim at enhancing the image of your products and services and offer a more immediate, reliable and contemporary brand image. Live e-commerce is a unique...

Are you considering live streaming shopping for your retail brand but not sure where to start? We share our top tips to ensure you put on a good show every time!

It’s known that COVID has tied the hands and feet of many businesses, artists, creators and brands… This has made them reinvent themselves and utilise technology as a medium to reach their clients.

Joe Girand holds the world record for the most number of cars sold. What was it that made him so successful? Read on!

A boom in both online shopping and in new virtual ways of connecting with others has been the direct result of the global pandemic in 2020. Entire industries have shifted their means of connecting, communicating, working and transacting.

Behind every business is a story. A story of passion, of dreams, of risks, of sacrifices, and of determination. It’s these stories that create genuine wealth in the form of progress as individuals and as a society.

Increasingly, we are finding more platforms which allow sales through videos or even live broadcasts. The major players in the market have also joined this: Amazon Live, Facebook Live, Instagram, TikTok or YouTube live. Yet which is the best platform to sell using livestreaming? Today we will present you a detailed...

Austin Li, more commonly known as the “Lipstick King” is a young Chinese who turned into a live stream host in 2017 using the platform Douyin (the Chinese version of TikTok). Since then he has gained more than 40 million followers on the platform and is considered the most successful beauty products seller in china.

If I told you that Jordan Belfort is considered one of the best salespeople in the world, you’ll likely ask “who?”. But if I tell you that we are talking about the famous Wolf of Wall Street, then no doubt the Leonardo Dicaprio film comes to mind. The film is based on a true story